How much it has spent on advertising and editorial coverage in the broadcast and print media in each month from May 1999 to May 2006, broke…

Answered Asked by Jim Mather SNP Lodged 17 May 2006

The question

To ask the Scottish Executive how much it has spent on advertising and editorial coverage in the broadcast and print media in each month from May 1999 to May 2006, broken down by broadcast media outlet and print media title.

The answer

Answered by Tom McCabe on 27 Jun 2006 · 41 days after it was lodged, 25 days after it was due

The information requested isnot held centrally by The Scottish Executive, however, our current media buyer,Mediacom, has provided the information from 31 August 2004 to present, at nocost to the Executive. The information requested on spend for the period 1 January 2003 to 31 July 2004 couldonly be obtained at disproportionate cost. The figures prior to 1 January 2003 arenot available.
The information requested isgiven in table title Press and Editorial Coverage. A copy of which is availablein the Scottish Parliament Information Centre (Bib. number 39761).

In the Official Report

No contribution in the Official Report cites S2W-25983 by reference.