Written Question · S1W-26524 · Session 1
How the results of the current drug driving campaign will be assessed.
The question
To ask the Scottish Executive how the results of the current drug driving campaign will be assessed.
The answer
A drug drive television advert, produced by the Scottish Road Safety Campaign with funding from the Scottish Executive, was launched on 20 May. The advert, which demonstrates techniques used by the police to detect drug drivers, is intended to raise awareness of the dangers of drug driving and to convey the message that not only is drug driving illegal, but also that drivers under the influence of drugs run the very real risk of being caught.The Executive has commissioned an evaluation of the effectiveness of the advert, particularly in relation to the target group of young drivers. The evaluation is due for completion in the autumn. A report will be published, and copies placed in the Parliament's Reference Centre, as soon as possible thereafter.
In the Official Report
No contribution in the Official Report cites S1W-26524 by reference.