What support it is providing to enable the tourism industry to capitalise on interest in Robert Burns at this time of year.

Scotland’s tourism industry benefits greatly from thiscountry’s cultural history and Burns is one of Scotland’s great culturalicons. His work is well known around the world, and in particular Burns Nightpresents an excellent opportunity for the promotion of Scotland asa tourist destination.
How this is done isprimarily a matter for VisitScotland and other agencies. However, I understandthat VisitScotland have recently set up a feature on Burns, accessible from thehome page of visitscotland.com and featuring items on biographies of the man,Burns suppers, how to stage them, recipes, poems etc, while VisitScotland’sLondon Office is presently running a Burns promotion. VisitScotland and EventScotland will also be supporting the Burns an a’ that Festivalthis spring in Ayrshire.